Agency
Lippincott
Team
Dan Vasconcelos
Jan Van Wezemael
Michelle Kwan
Sean Yoon
YK Lam
Year
2022
Project Nature
Brand Positioning
Brand Naming
Visual Identity
Olea, a new venture poised to digitize trade finance, born from a partnership between Standard Chartered and Linklogis was seeking a brand-new visual identity with a focus on financing trade in radically transparent, sustainable ways.
A series of 3D graphics were created to help communicate the concepts of symbiosis: transforming, growing and transparent.